The only way you can possibly not know about this TV commercial is if you’ve lived under a rock on on the top of a very tall mountain for the last ten years, it has been aired so many times and has spread over the Internet so much that it makes me wonder is there some subliminal message in there that commands everybody who see the commercial to pass it on.

The ad begins like a nature show, zooming in on the bear that peacefully fishes salmon, sitting on the bank of a river when with a ferocious battle roar John West charges down and begins a Mortal Combat - like fight with the bear, they both show off their kung-fu moves but John West emerges victorious by using a nasty trick… He then leaves the bear writhing in agony and claims the salmon for his canned salmon shop. This video has been seen by over 500 million people so far and it has claimed many rewards and it reached the hall of fame for TV commercials.

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