Internet television or itv or commonly known as Internet tv is scattered through the World wide web and is expanding very fast. Internet television grants its viewers a wide rang of shows to view from the internet. So the viewers are at the liberty to to choose whatever show, concert, talk shows or anything under the sky he or she wants to watch at any point of time.

Generally people come up with this question, “Why internet tv?”. Well its simple actually, Internet tv happens to be cheap from the users point of view. All that the user needs is a broadband connection or a Wi-Fi connection. Internet tv also is an added advantage to the user because he or she gets to watch the same show over and over again and in case a user misses his show he is at the liberty to watch the show online at any given time. Nowadays the posted content is delivered to any one so in internet tv there is no geographical limits. And now most of the shows are being posted online by the programmers as to increase the viewership. From the companies point of view they get to retain their market share.

Internet tv allows programmers to host live shows online which turns out to be of great advantage to the user. Internet tv can also help in the form of advertising, here the programmers can host their ad online which is a great strategy for marketing. Internet tv allows the user to save certain shows on to his computer according to his desires, nowadays with hard-drive space increasing and fast broad-band connections internet tv poses a great threat to normal television sets. A friend in hand is a friend indeed and internet tv never falls short of turning out to be a great friend.